Business

From zeitgeist to zeitghost: How Netflix kept a hold on viewers—but lost its spot in pop culture

Fast Company·Oct 24, 2026 · 6:01 AM CT
Read the original at Fast Company
Readthrough summary

Fast Company looks at how Netflix still draws huge audiences but has lost its grip on pop culture. Its new film War Machine, starring Alan Ritchson, reached 140 million views and is the platform's biggest movie of the year, yet generated little online buzz, a sign that even Netflix's biggest releases rarely feel like events anymore.

Summary written by Readthrough from the original article. The full story, with photos and any updates, is at Fast Company.

Read the original at Fast Company

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